Best Blogging PlatformBest Blogging Platform To Use As Part Of Your Marketing Strategy

So which is the best blogging platform around and why so you pick this particular blog platform in the first place?

The undisputed king of blogging platforms is WordPress. This must be the self hosted version from WordPress.org, not to be confused with WordPress.com

In this post I want to look at the 3 things that makes this platform the number one choice for bloggers around the world. It really is a powerful site and you will see why by the end of this article. In fact you are reading this post on a self hosted WordPress blog.

Best Blogging Platform 3 Reason To Use WordPress

Let’s dive in and see why this is the best blogging platform around.

  • You Own It
  • You Can Customize It Your Way
  • Google Loves It

You Own It – Because the blog is self hosted and you pay and small month fee to a hosting company you actually own the blog. It like having you own piece of real estate on the internet which is so important. It can’t be shut down unless you are doing something really illegal. You can post whatever you like and sell anything you like on the site.

Unlike other sites such as Blogger and WordPress.com these sites are owned by another company and you are just barrowing their platform. You therefore have to follow their rules and if you break them then your site could be taken down and you lose all of your content.  Owning you own site is the best possible solution so that you keep all of your content.

You Can Customize It Your Way – There are 1000s of themes you can upload to make your site your own. Some are free and some you have to pay for, you could even spend a lot of money and have somebody design one for you. You also have plugins which make the site run better and also add extras like social media sharing, optin forms, tracking and a whole host of cool things to help optimize your site.

You can even make your own blog header design that is unique to you, your brand or service. These can be made free or very cheap, just shop around on the internet.

Google Loves It – Google loves this platform and I believe with the changes Google has made in the past week it will love it even more. You see Google has gone a social in the search engine. I’m sure you have seen the new way the searches come up now, Google will bring up sites that people you are connected with on Google + have recommend.

A blog should be very social and with all the plugins you can get for a WordPress blog this makes it really easy to make your blog a social place to be. By allowing comments and people sharing you content you are giving Google what it is looking for. I am a big fan of making life easy for Google to rank my site so the more social it is the better. Also a lot of the themes are already setup for SEO which makes them very powerful tools to use.

You will have to do your on page and off page SEO but the themes will help you get a better position for your content.

Best Blogging Platform Other Options

So all in all the best blogging platform is WordPress.org however you shouldn’t dismiss the other free blogging platforms. Having a Blogger accounts is a great idea for getting backlinks to your main blog, as is any other free blogging account.

These normal carry a high page rank which is essential for a backlinking strategy. Just use them for that purpose and your main blog should always be the one you own.

If you don’t have the time to go and set all of this up or the know how there is one more option that is open to you and that is a blog from Empower Network.  For just $25 a month you get a WordPress blog that ranks really well on the search engines. Plus you get a sales funnel where anyone who buys the blog pays $25 a month also but that money goes into your bank account, all 100% of it.

To find out more about the Empower Network  watch this video……Click Here For The Video

 

Tristram Lodge

Blog: http://AskTristramLodge.com
Tel: +44 (0) 1793 745789
Skype: TristramLodge
Email: tristram.lodge@virgin.net
Website: http://www.WorkWithTristram.com

Image: Stuart Miles / FreeDigitalPhotos.net

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